Microsoft will be (Bing) formally incorporated into the second largest Yahoo Search

Microsoft will be (Bing) formally incorporated into the second largest Yahoo Search

According to foreign media reports, according to Microsoft’s official blog replacement for IBM ThinkPad X40 laptop Battery publishing content show that Microsoft has incorporated into the Yahoo search engine, the background will be (Bing) search. Under the agreement signed last year, Yahoo will be responsible for two high-quality search advertising company’s global sales operations, while Microsoft will be the commitment to provide the background for the Yahoo search business.

Yahoo Search Products senior vice president of Sate Ya @ Nadela (Satya Nadella) blog articles published in local time Tuesday, said: “I am pleased to announce that, in the United States, Canada, the English version of Yahoo search will have to be driven entirely by, has already started a AdCenter migration is expected to complete in the autumn migration AdCenter customers. According to Nadella published blog, Yahoo Search will be other languages in the next few weeks or months, driven by the Bing.

Microsoft executives have earlier expressed the hope that the end of this year the two sides had reached an agreement to complete the main part, which will include Yahoo’s advertising and publishing operations to the Microsoft AdCenter platform. Users to use Yahoo search, Yahoo search pages in the bottom will display “will be driven by the” (powered by Bing) message.

Nadela wrote in his blog: “As we have promised, as we will be particularly concerned about the 2010 holiday advertising marketing, our primary goal is providing advertisers with high quality advertising experience.”

Partner, Yahoo’s executives reiterated that, despite the search has taken over Yahoo will be the background search, but Yahoo’s core business will remain strong growth. In the past year, in order to retain and attract customers for its core business, Yahoo has introduced several new features.

Yahoo last week said the company has begun the search service to Microsoft technology. Yahoo and Microsoft hope the joint challenge Google in Internet search dominance. The two companies hope that more of the Internet search users to push ad prices. Yahoo Internet search can reduce the cost of business-related background, Microsoft can expand the presence in the search advertising market.

In theory, the agreement will help Yahoo to put more resources into its business outside HP pavilion dv6000 Battery the area of search, while Microsoft has also improved the search engine market share, and the new user data is made available will should be able to better compete with Google. According to data analysis firm Experian Hitwise recently released data show that in July will be in the United States, 9.86% market share, behind Yahoo’s 14.43 percent, while Google’s market share is as high as 71.43%

Yahoo’s search market share consolidation, the will should be there may be close to 30% of the U.S. search market share. However, the competition for Google’s search market share may lead to some Microsoft-consuming effort. One analyst pointed out, will be the development will be stabilized.

Wall Street’s leading investment bank Jefferies & Co.’s Analyst Yousefusi Coali (Youssef Squali) said: “will be in July in the search market share and 6 were unchanged, and fewer than in March of 60 basis points, indicating that the development will be momentum may be slowing down. However, with Yahoo’s market share, will be certainly become the world’s second largest after Google search engine. “

By the end of July 2009, Yahoo, Microsoft reached a 10-year search and advertising partnership, Google aims to launch market challenges. After a long 8 months of anxiously waiting, Microsoft and Yahoo deal final approval. Under the previous agreement, Microsoft will become Yahoo’s search technology provider, and Yahoo will be exclusively responsible for the two companies worldwide search advertising sales transaction, but the specific uses Microsoft adCenter online advertising platform. Cnet Columnist Tom @ Kelaijite (Tom Krazit) to answer some questions about this transaction.

Question: How do the two sides reached the deal?

A: The two sides deal of progress is very slow. From 2008 onwards, Yahoo and Microsoft, once on a range of acquisition, partnership and alliance, the issue being discussed. Since then, Microsoft’s offer to buy Yahoo CEO Jerry Yang was when Ren Yahu rejection. The failure of the deal, and the continuous decline in Yahoo’s performance, but also led to Yang’s resignation, and Carol @ Barts (Carol Bartz) successor. As the market among the three rivals to merge the two will inevitably lead to regulatory review of Dell inspiron e1505 battery this transaction to verify whether the transaction would hinder competition in the market.

Q: After completion of the transaction Yahoo What happens?

A: This change is difficult to detect. Microsoft currently provides search results and keyword ads generated the back-end technology, but Yahoo will continue to control the results appear on the page. This means that Yahoo is still able to search for content in accordance with a variety of content to users.

Q: Yahoo BOSS and Search Monkey and other technical prospects?

A: Microsoft will have the right to use these search techniques. Microsoft and Yahoo have reached 10 years of search and advertising partnership, which means the right to choose to use Microsoft technologies like Yahoo and Yahoo do not like to abandon technology.

Q: Microsoft will change?

A: in exchange for increased market share, Microsoft will have to give up control over the major search advertisers. Microsoft also will select the next back-end which uses Yahoo search technology, as well as specific Yahoo employees to work for Microsoft. Microsoft had previously said that a Yahoo user access to data, the company’s top technology will be improved. However, Google have been skeptical.

Q: Does Google care about this deal?

A: This is undoubtedly a nonsense, Google certainly extremely concerned about the cooperation between Microsoft and Yahoo. The future, Google will deal with Yahoo after Microsoft’s search experience and how it affects advertisers be interested in watching. Advertisers may be more than Yahoo or Microsoft looks forward to the completion of the transaction. In January this year, Google accounted for 65.4 percent of the U.S. search market share; Yahoo and Microsoft’s share of 28.3 percent. Advertisers do not want a rule in the Google search advertising market.

Q: What time will find the changes brought about this transaction?

A: This will probably continue for some time. Honestly speaking, the deal is more concerned about IBM ThinkPad X40 Battery the cost structure of Yahoo, Microsoft’s search ambitions, and advertising budget, not the user experience.

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